Or work continues without fee until you have them.
The work being done by the existing agency isn't wrong — it's incomplete. Three, five, ten thousand a month flows into Meta, traffic arrives at a homepage that was never built to convert it, leads disappear into an inbox no one follows up on, and the calendar stays mostly empty. Ads without a real funnel are leaks dressed up as marketing.
The reframe is simple. Patient acquisition is a system, not a campaign. It has five connected pieces, each of which has to work for the others to matter. Bravillo builds and runs all five, for one industry only, and ties its own fee to the result.
Specialisation that compounds. The whole system, end to end. A fee on the line for the outcome that matters.
Facebook and Instagram campaigns built around your clinic, your surgeons, your before-and-after material. Creative refreshed continuously to stay ahead of audience fatigue. Tracking installed correctly through Meta Pixel and Conversions API, because most clinics are running on tracking that's been broken for months without knowing.
A dedicated page built for this offer — not the clinic's generic homepage. Three to five short qualifying questions filter for serious prospects (age, timeline, awareness of cost) before they reach the calendar. Tire-kickers are quietly removed before they ever touch your team's time.
Qualified prospects pick their own slot from a calendar synced live to your team's schedule. The appointment lands in Google Calendar or Outlook automatically, with the lead's full context attached. The patient owns their booking; your staff don't chase anyone.
SMS and email confirmations the moment a slot is taken. Reminders twenty-four hours and one hour before the appointment. Show rate climbs from the industry-average 50% to between 70% and 80%, without anyone on your team having to lift a phone.
Bravillo's work ends when the qualified appointment sits on your calendar. Your surgeons and consultants take the consultation, run the close. Bravillo reports weekly, optimises continuously, and stays out of the way of the people who change patients' lives.
Plain. Measurable. Conditional on a $5,000 monthly Meta ad budget, paid directly to Meta.
In your service area. Aged twenty-two to sixty-five. Has confirmed they understand procedure pricing and have the means to proceed. Not a tire-kicker.
A specific date and time on the clinic's calendar through the booking system — not a name on a list, not a “we'll follow up” email.
Thirty booked, qualified consultations becomes roughly twenty-one attended consultations, at a 70% show rate with proper reminders.
Twenty-one consultations becomes six or more booked procedures, at a conservative 30% close rate.
Six procedures at a $10,000 average ticket becomes $60,000+ in new clinic revenue, across a sixty-day window.
Your two-month media spend at the floor: $10,000. Bravillo's fee at the founding rate: $3,000 across both months. Conservative-case revenue: $60,000+. The ratio leaves room for the system to underperform considerably and still pay for itself many times over.
Bravillo is taking on five founding clinics, at a reduced rate, in exchange for permission to publish results as case studies. After the founding cohort fills, the rate moves to the standard, permanently. There are no negotiated exceptions and no second cohort. The same guarantee applies in both.
Each engagement runs ninety days at minimum — the system needs that time to compound, as Meta's algorithm finds patients across weeks of conversion data, not days — then month to month, with thirty days' notice from either side. Ad spend is paid by the clinic directly to Meta. Bravillo's fee covers strategy, the full system build, ongoing management, weekly reporting, and direct line access throughout. No setup fee for the founding cohort.
The standard of work is the same regardless of cohort. The price reflects the moment.
Specific rates and contract terms are discussed on the introductory call. Two of the five founding slots remain.
The clinic pays Meta directly. Bravillo never touches the media budget — that fee covers strategy, build, and management only. The separation keeps incentives clean and the clinic's finance team comfortable.
Most agencies sell “marketing.” Bravillo sells a measurable system with a specific guarantee on a specific number. If your current agency will write thirty booked consultations in sixty days into their contract — with their fee on the line for the result — stay with them. If not, the conversation is worth having.
The retainer pauses at day sixty if the booking count is below thirty, and work continues without further fee until the threshold is met. The risk sits with Bravillo, not with the clinic. That is the deal.
Ten to fourteen days from contract signature to live campaigns. That covers tracking installation, the landing page build, calendar configuration, first creative production, and a forty-eight-hour soft launch before ad spend scales.
Ninety-day minimum, because the system needs that time to compound. After ninety days the engagement is month to month with thirty days' notice from either side. No surprises, no auto-renewal fine print.
Specialisation compounds. Every clinic Bravillo runs ads for sharpens the work for the next — the creative library, the qualifying questions, the audience signals all stack. A generalist agency starts from zero on every account. Bravillo starts with everything it has already learned about this industry.
A straight conversation about whether the system fits your clinic — and if not, what would.
Request a discovery call